Of course your CAs should be the greatest asset of your practice. They have considerably more interaction opportunities with your patients. It’s critical how they represent you, chiropractic, your vision and mission of your practice.
However, all too often the calls I get from doctors involve complaints about staff. Read though these scenarios to determine if you could benefit from team-building:
1. When you get home from the office, how do you feel about your CAs?
(c) Great–thanks to a couple martinis
2. Is the attitude of your team…
(a) Attracting more patients to your practice
(b) Repelling patients from your office
(c) No clue—thanks to a couple martinis
3. When you encounter an issue with a CA, you…
(a) Rant and rave at the front desk
(b) Deal with it appropriately based on your written personnel policy
(c) Ignore it, hoping it will resolve itself
4. You determine that you have a CA on your team with an irreparable negative attitude, so you…
(a) Quarantine the CA to the back office, hoping to prevent a “staff infection”
(b) Make room on your team for a new positive CA
(c) Incorporate martinis into your lunch routine
5. Your team meetings…
(a) Are negative venting sessions that everyone hates
(b) Are positive and productive that yield a great return on investment
(c) Are non-existent because they appear to cost too much
6. When you assign a task…
(a) Your CA drops the ball and makes excuses
(b) Your CA completes it before the deadline and reports back to you
(c) No clue, as you have no system for accountability or follow-through
While I know you wouldn’t really turn to martinis (especially at lunch), there are way too many team situations that doctors do not properly confront. Ignoring staff issues allows them to continue, and you find yourself starting a sentence with, “This is the third time my CA (arrived late, ran out of supplies, forgot to…).” It also builds resentment and stress, which have no place in a chiropractic practice.
Why put up with sub-standard staff when the right CAs can actually build your practice? Excellent customer service skills actually attract more patients to your office. We constantly get raves about our caring and friendly team. Imagine the difference that CAs who are focused on continual growth could make in your practice.
September’s A.C.E. Program course is “Team-Building that Builds Your Practice.” This one-hour presentation is available online in both video and audio format, so your team can access it however and whenever it’s convenient for them until the end of the month.
Your CAs will be motivated to help build your practice when they understand what a huge difference they can make. I’ve run Dr. Tom’s successful Michigan practice since 1995, so I really do know what works–and what doesn’t. In this one-hour presentation (all you need is a computer…no travel expenses) I will be teaching:
- How to run a positive, productive and growth-oriented team meeting
- Making sure you have the right CAs on your team
- How to hold your team accountable
- How to avoid “turf wars”
- Creating a win-win bonus system that really works
- Keeping your team on-purpose
- How to empower your CAs to reach practice goals without stress
- Incorporating visualization to reach practice goals
- Empowering your CAs to handle conflict
- Avoiding mis-communications that create stress
- Getting rid of office drama
If you can see that it’s worth way more than an hour investment in time and the tuition of just $147 for your entire team to participate for September only (or only $97 if you enroll as an A.C.E. Basic Member), then I urge you to register for this course today at: http://kimklapp.wpengine.com/online-courses/registration/.
This month’s PDF of course materials includes over 25 pages of team systems that are downloadable in their original file format for easy implementation. The sooner you register, the longer you will have access to this month’s online course 24/7. Register today to give your CAs the training, tools and systems to increase your practice success!
Thanks to these ACE members for sharing what their practice gained from this topic:
“We’ve been working as a team better, which is great because we’ve become busy with new patients, exams and office visits. Everything flows well now!”
“I’ve up-leveled my thinking about the quality of our team members and how positive we need to be.”
“Our team communicates a lot better now so that everyone knows exactly what’s going on. We are all in the process of becoming fully cross-trained so that we can become an efficient team.”
“Upon open communication and weekly meetings with office staff we have been highly successful at reaching our goals in which we desire to achieve.”
IF YOU’RE NOT HAPPY, I’M NOT HAPPY: If after participating in your first course, you decide that it wasn’t worth the price you paid, you’ll get your entire tuition back. There’s nothing to lose. Just notify Kim in writing within 7 days.
Now is a fabulous time to join! October’s topic is “The New Patient Experience for Raves & Referrals.” Click to view a schedule of all A.C.E. Program core topics. Plus, CAs who participate in all 14 core topics receive A.C.E. Program certification.
Rather than being overwhelmed at a weekend seminar, your team can focus on just one fundamental topic each month and identify their action steps for growth. Plus, your CAs will complete an A.C.E. Journal each month so that you can hold them accountable for their commitments.
This effective CA Coaching is just $97 for your entire office per month. Plus, the tuition includes the “Members Only” online Synergy Forum where your CAs can connect with other CAs to find out what other offices are doing to continually grow. Your CAs can access literally thousands of years of CA experience! This mastermind service is included with membership and is extremely valuable. Your CA’s questions will be answered…not only about this month’s topic, but about any issue that your office is currently facing…what is that worth? Join today.
PLUS: the monthly tuition also covers any one-on-one Q&A with Kim and/or Dr. Tom Klapp (in successful practice since 1980) that you need.
Membership in the A.C.E. Program is a no-brainer. Your CAs will become motivated and skilled at increasing the success of your practice. In addition, there are no hidden fees: no administrative fees, no cancellation fees, no duration requirements. You may cancel your A.C.E. membership at any time with just 15 days written notice. You stay and pay only as long as you’re happy with the return on your investment.
Your team will get lots of practical information with tools for easy implementation…you’ll see profitable results. Register now!