First impressions are everything, right?
Well, guess what? You don’t make your own first impression at your practice. Your CAs do.
In fact, think about how much of what goes on in the patient’s experience with your office that doesn’t include you at all. Quite a bit, right?
One of the most obvious differences between a challenged practice and a thriving, profitable one is how well your CAs communicate with your patients and the rest of the world on your behalf. READ MORE